Sales Training

Drive faster ramp-up, higher close rates, and improved seller confidence with sales training that fuels behavior changes at every level, channel, and market.

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  • Medtronic
  • TOSHIBA
  • GitLab
  • Red Hat
  • BCA Finance
  • Lenovo Logo White
  • IBM
  • Avaya Logo White

THE CHALLENGE

Traditional sales training isn’t working

  • 70% of salespeople lack formal sales training, leading to missed quotas

  • Training misses tough, real scenarios & personas that teams actually deal with

  • CRM adoption does not equal sales mastery

  • Sales skills aren’t reinforced or measured

  • Objection handling is a universally weak point for many teams worldwide

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Our solution

Most sales training is either AI platforms, CRM add-ons, or classroom content. CGS Immersive delivers more:

Cicero AI Roleplay

AI Simulations give reps real-time, judgment-free practice in handling objections, pitching value, and navigating tough conversations. Cicero simulates realistic buyers, listens, and gives instant, tailored coaching to build true fluency and confidence.

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Custom Content Creation

Your business is unique; so is your content. We tailor every sales training program for your products, motion, and market - grounded in your messaging and buyer journey, not someone else’s.

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TeamworkAR Virtual Collaboration

Distributed or technical reps collaborate with SMEs, access job aids, and troubleshoot in real time so that you never leave the sale.

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Learning Consulting

We help define your learning goals, align content with key KPIs, and surface data so you know exactly where your teams excel and where they need sales training support.

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Blended Delivery & Analytics

ILT, VILT, XR, mobile microlearning, ongoing analytics - nothing is left to chance, every KPI is tracked.

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TESTIMONIALS

Trusted by sales, enablement, and partner leaders

  • Cicero has been named one of Selling Power’s “Top AI Sales Coaching Solutions 2025,” recognizing its impact on how sales teams practice and improve. According to Selling Power, “Cicero is a game-changing, AI-powered roleplay platform that transforms passive sales training into emotionally rich, unscripted practice.

    Selling Power

  • Cicero gave our team the confidence they needed. Our new reps started hitting quota twice as fast.

    Director of Sales Enablement
    MedTech

  • With CGS, we finally aligned both direct and partner sales. Our channel teams ramped up in half the time.

    Global Channel Lead
    Financial Services

  • Blending real roleplay with data-driven coaching made hard sales feel easy and our pipeline speed took off.

    Sales Operations Lead
    B2B Tech

RESOURCES

Go further with our sales training resources

Report cover titled: Sales Mastery: overcoming objections with AI roleplay
INSIGHTS & REPORTS

Boost sales performance with AI-powered roleplay

August 31, 2025

Watch The Video: Close the Distance in High‑Stakes Work with TeamworkAR. Real‑Time Remote Collaboration for Field, Ops, and Sales Teams

December 18, 2025

Proving the value of AI investment: Quantifying sales training ROI

July 29, 2025
Read more insights

Accelerate your sales performance - start now.